Having a Showit website has quickly become synonymous with creative entrepreneurship, and you may wonder if it’s finally the time to make the switch.
As a brand & website designer, I absolutely adore Showit because it offers you the perfect blend of complete creative freedom and ease of use – while other platforms typically lean toward one or the other.
But is a Showit website right for you? In this article, I’m going to dissect the most important reasons why launching a Showit site is a fantastic option for (most) service-based businesses and creative entrepreneurs. Grab your favorite beverage, and let’s dive in! ☕
Showit is an intuitive, drag-and-drop web design platform that started as a website builder for photographers. It gained popularity for its ability to showcase portfolios and images in visually stunning and fully customizable layouts.
Showit’s focus on visual storytelling and ease of use quickly made the platform popular beyond photographers to include other creative entrepreneurs, small businesses, and medium-sized brands. Now the Showit platform is a favorite among consultants, therapists, artists, copywriters, wedding professionals, and more!
One of the most impactful reasons why the Showit platform is so popular with creative entrepreneurs and small businesses is that it empowers you to design a website that truly reflects your brand’s personality and values.
In comparison with Showit, traditional website builders, such as Squarespace and Wix, are often rigid and limited in their customization options.
Source: Showit.
Showit’s drag-and-drop interface allows you to design every aspect of your site exactly as you envision it.
From layout and typography to colors and multimedia elements, you have complete control over the look and feel of your website. If you wanted to, you could probably design your new website upside down and it’d still work!
Showit is the pioneer of completely customizable design, yet it’s surprisingly easy to use. For such a robust platform, you’d expect Showit websites to be incredibly hard to build, but it’s a user-friendly platform that’s easy to navigate. You don’t need to be a coding wizard (or know any code at all, really) to feel in full control of your web design.
As an entrepreneur, you’re constantly evolving & growing, so it’s important to be able to go into your website’s backend and quickly add a new section or refresh some copy.
If you had a professional website designed before and were left with little to no understanding of how to make updates, you won’t have this problem with Showit. Once your new website is launched, you’ll be able to easily refresh it without needing to get in touch with your designer (in a lot of cases, depending on your preference).
Over 55% of your website traffic comes from mobile devices – this is what the statistics say, but I bet it’s actually more! Yet, most website builders prioritize the desktop version over mobile site optimization, which can leave your mobile website looking…clunky.
Showit allows you to design a separate mobile version of your website, which means that you can completely customize how your audience will see your website on their phones.
As a result, your Showit website will be user-friendly on mobile, which positively impacts how many website visitors will get to your contact page and fill out your inquiry form.
Having your website design optimized for mobile also helps with your SEO because Google views mobile optimization as one of the most important ranking factors.
Search engine optimization (SEO) is one of the most important aspects of your website. A beautiful website is only effective if it can be found by your target audience – and the Showit team genuinely considered this when building the platform.
Technically speaking, every website design platform gives you a fair chance to rank on Google, but Showit users have a much easier time optimizing for SEO.
With the Showit website builder, updating SEO elements like your page titles, meta descriptions, media alt text, and text tags is incredibly intuitive. SEO settings are located in the same menu as all other design settings, so the entire process becomes very simple.
I’ve already talked about how Showit allows you to create a desktop version and a mobile version of your website, but I’ll mention it again because mobile optimization is one of the most important factors for SEO. Showit is amazing for mobile optimization, which will boost your rankings.
Plus, there are some nitty-gritty technical aspects built into the platform, like automatically receiving an SSL certificate and being able to optimize your metadata page by page (instead of having duplicate page titles and meta descriptions). If you want to build your new site with high-performing SEO, look no further than Showit!
Blogging is a powerful tool for driving traffic to your website and establishing thought leadership. When building your website’s SEO, it’s important to remember that it’s not your entire website that’s going to rank, but individual pages – and blog posts have a much higher chance of ranking on Google than, let’s say, your services or contact pages.
Showit integrates with WordPress – arguably the best platform for blogging – which gives Showit users a competitive advantage over other website design platforms, such as Squarespace or Wix.
Your blog posts will be designed on Showit (so they’ll look gorgeous), but you’ll publish them through WordPress, which helps with SEO. You’ll also be able to use WordPress plugins, such as Yoast, to check the quality of your blog post and optimize further.
Building and managing a website can sometimes be daunting, especially if you encounter technical issues or have questions along the way. Luckily, Showit has an amazing support team that can assist you super quickly. Access to customer support is included in your Showit subscription, so you can reach out any time to get friendly and professional help!
Source: Showit.
The Showit team works a lot to create new resources for business owners and build a tight-knit, supportive community.
Showit has an active Facebook community with over 14,000+ members and it’s a great place to chat with other Showit users, ask questions, and network. Most people in the group are business owners, so it’s a great way to build valuable connections and who knows, maybe some of them will turn into clients one day!
Additionally, Showit has a robust Help Center with in-depth articles and online courses if you’re a DIY-er or just want to know more about how the platform works. And, of course, there are Showit templates that you can use to create your website yourself.
If you’re wondering what your website can look like on Showit, here are a few examples of the websites that I’ve designed in the past. 🎨
One of my favorite Showit websites to date, Barefoot Royalty Photography is run by Christine, a wedding, elopement, and couples photographer based near Savannah, Georgia.
Christine’s mission is to capture the romantic and madly in love, and she wanted her design to convey a high-end and coastal-inspired look while highlighting her best work. Read the case study!
Ohana Homes is a realtor & real estate broker firm in Portland, Oregon. They’re on a mission to help people feel educated and confident about buying and selling property so they can build generational wealth. The owner, Mercedes, wanted to communicate an earthy and approachable yet empowering style – read the full case study for more details!
Saysan is a virtual therapist in Seattle, Washington who provides a down-to-earth, informal, and even fun environment for her clients to explore and develop through challenging life transitions. She wanted her brand identity to be colorful, bold, and modern – something you wouldn’t expect from your typical therapist. Read the case study to see how this one turned out!
Showit offers different subscription plans to meet the needs of different users. As of 2024, there are three pricing plans: Showit, Showit & Basic Starter Blog, and Showit & Advanced Blog.
If you’re not planning on blogging, you can get the lowest subscription starting at just $19/month (when billed annually).
For most small businesses, the Showit & Basic Starter Blog plan is more than enough to start a new blog. If you’ve been blogging consistently before and want to migrate your posts from WordPress or Squarespace or install custom WordPress plugins, you’ll need to go with the Showit & Advanced Blog plan.
Source: Showit.
Want to give Showit a try? I’m a Showit Design Partner, and you can use my referral link to get your first month off!
WordPress is a tried and true platform that powers a significant portion of the internet, but Showit stands out for its intuitive drag-and-drop interface and a focus on visual storytelling. This makes Showit a better choice for creative entrepreneurs and small business owners who prioritize design aesthetics and ease of use. The great news is that Showit partners with WordPress to power their blog, which means that you can get stunning design and high-performing SEO all in one place!
Showit is a fantastic website builder for SEO for multiple reasons. First, it makes the entire process of optimizing your website’s SEO elements, such as page titles and meta descriptions, intuitive and easy. Showit also allows you to design a separate desktop site and a mobile version, which boosts your rankings because mobile optimization is an important SEO factor. And perhaps most importantly, Showit integrates with WordPress for blogging, which helps to drive traffic to your website.
Yes! Showit subscription plans include hosting for your website. Showit’s hosting service ensures that your website is accessible to visitors 24/7 without any additional setup or configuration required. With Showit hosting, you get reliable servers, fast page loading times, and security measures to protect your site from potential threats.
Showit is one of the best platforms for creative entrepreneurs, service providers, photographers, therapists, and other small to medium-sized businesses. The website builder offers the perfect balance between unrestricted creative freedom and ease of use and speaks to brands who want to create a highly customizable website that reflects their unique personalities.
Showit is not primarily designed for e-commerce functionality, but it does offer integration capabilities with third-party e-commerce platforms like Shopify, ThriveCart, and WooCommerce. If you’re a service provider who also sells a few digital products, Showit should suit your needs. However, if you’re growing a robust e-commerce brand, you should probably look for another platform to suit your needs.
Both Wix and Showit are popular website-building platforms, but Showit offers more creative freedom and flexibility in design, allowing you to create a beautiful website without the constraints of templates. Additionally, Showit prioritizes mobile-first design, ensuring that your website looks and performs seamlessly across all devices.
Squarespace offers a more structured approach to design than Showit. Showit makes it much easier to make your creative ideas come to life with an intuitive drag-and-drop interface that allows you to take unique creative directions. Plus, Showit websites typically perform better in terms of SEO because of Showit’s partnership with WordPress for blogging.
With Showit, you can have unlimited websites on your account.
Hiring a Showit website designer allows you to create a high-quality, intentional design that tells a visual story and deeply connects with your target audience. While Showit has an intuitive interface, it’s still challenging to build a website yourself without prior experience in web design (even when using Showit templates).
Learn more about working with me here!
Rose Benedict Design is a brand and Showit web designer based in Columbus, Ohio, devoted to crafting beautiful, strategic brands for creatives and service providers.
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Rose Benedict Design is a proud Showit Design Partner.